Please use this identifier to cite or link to this item:
https://hdl.handle.net/10953.1/6911
| Title: | Marketing Social |
| Authors: | Miranda Camacho, Alejandro |
| metadata.dc.contributor.advisor: | de la Casa Martínez, Emilio Javier |
| metadata.dc.contributor.other: | Universidad de Jaén. Organización de Empresas, Marketing y Sociología |
| Abstract: | [ES] Analizar los diferentes aspectos que resultan importantes a la hora de realizar un estudio sobre una organización no lucrativa, y más concretamente ACNUR. Abordando además, la especial sensibilización que tienen los alumnos universitarios, ante situaciones de ayuda humanitaria. [EN] Analyze the different aspects that are important when conducting a study on a non-profit organization, and more specifically UNHCR. Addressing also the special awareness that university students have, in situations of humanitarian aid. |
| Issue Date: | May-2017 |
| Publisher: | Jaén: Universidad de Jaén |
| metadata.dc.rights: | info:eu-repo/semantics/openAccess |
| Appears in Collections: | Grado en Finanzas y Contabilidad |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| TFG_Alejandro_Miranda_Camacho.pdf | 986,26 kB | Adobe PDF |  View/Open |
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